Comments for Metasolutions | New Zealand website design, SEO marketing, Web development Christchurch http://metasolutions.co.nz Expert New Zealand web design, online marketing and SEO to give your website the competitive edge. Thu, 24 Feb 2011 07:13:03 +0000 hourly 1 http://wordpress.org/?v=3.3.1 Comment on Christchurch Declared State of Emergency by Matthew http://metasolutions.co.nz/christchurch-declared-state-of-emergency/#comment-5 Matthew Thu, 24 Feb 2011 07:13:03 +0000 http://blog.metasolutions.co.nz/?p=536#comment-5 Good to hear you guys are okay! Good to hear you guys are okay!

]]> Comment on eCommerce Checklist Are You Ready to Start Selling Online? by norman http://metasolutions.co.nz/ecommerce-checklist-are-you-ready-to-start-selling-online/#comment-4 norman Thu, 08 Apr 2010 19:57:33 +0000 http://blog.metasolutions.co.nz/?p=377#comment-4 We have recently used blogging and twitter on an eCommerce project to drive sales with great success. In this case it was for www.waitaha.org where one aspect of the site is online sales of books. Clearly the books have limited appeal and usual SEO efforts. A Google search for Waitaha shows they already feature on the first page of search results - however this search phrase has a very limited appeal to a very small audience group (who would already be aware of the organisation).. We needed to discover a wider range topics and issues so Waitaha could start to create news, articles, and stories (blog posts) to engage a much bigger audience group. The driving purpose is to build a community where people might then take the next step to purchase the books. There is much anecdotal evidence to support this. Take Royal Family memorabilia for example.. Once you have a website where you are regularly publishing articles and posts, and your site members are reading, commenting and discussing amongst themselves, you have build a community where regular visitors feel they have a stake in the ownership, they find a place where they identify with your values and are heard. Our belief is the books will naturally sell as a result of more people discovering Waitaha and feeling a part of it - community driving sales - and it worked for Waitaha! Blogging is meant to be relaxed and informal. In the world of web marketing (and indeed blogging), it is an advantage if you can communicate on the same level as your audience - build a relationship with them, become someone they can identify with by discussing challenges you face which they may relate to. We can help you by researching search engine requests for a range of phrases and ranking how many times these are searched for monthly. This helps us to identify the topics which may be of importance to your target audience. Contact Meta Solutions if you would like to find out the ranges of solutions we offer to drive visitors and sales to your website. We have recently used blogging and twitter on an eCommerce project to drive sales with great success.

In this case it was for http://www.waitaha.org where one aspect of the site is online sales of books. Clearly the books have limited appeal and usual SEO efforts. A Google search for Waitaha shows they already feature on the first page of search results – however this search phrase has a very limited appeal to a very small audience group (who would already be aware of the organisation).. We needed to discover a wider range topics and issues so Waitaha could start to create news, articles, and stories (blog posts) to engage a much bigger audience group.

The driving purpose is to build a community where people might then take the next step to purchase the books. There is much anecdotal evidence to support this. Take Royal Family memorabilia for example..

Once you have a website where you are regularly publishing articles and posts, and your site members are reading, commenting and discussing amongst themselves, you have build a community where regular visitors feel they have a stake in the ownership, they find a place where they identify with your values and are heard.

Our belief is the books will naturally sell as a result of more people discovering Waitaha and feeling a part of it – community driving sales – and it worked for Waitaha!

Blogging is meant to be relaxed and informal. In the world of web marketing (and indeed blogging), it is an advantage if you can communicate on the same level as your audience – build a relationship with them, become someone they can identify with by discussing challenges you face which they may relate to.

We can help you by researching search engine requests for a range of phrases and ranking how many times these are searched for monthly. This helps us to identify the topics which may be of importance to your target audience. Contact Meta Solutions if you would like to find out the ranges of solutions we offer to drive visitors and sales to your website.

]]> Comment on eCommerce Checklist Are You Ready to Start Selling Online? by niche blueprint 2.0 cost http://metasolutions.co.nz/ecommerce-checklist-are-you-ready-to-start-selling-online/#comment-3 niche blueprint 2.0 cost Mon, 08 Mar 2010 14:13:26 +0000 http://blog.metasolutions.co.nz/?p=377#comment-3 You can make success happen with internet marketing, but contrary to what many people believe, success does not come like magic overnight. You must to work your way to achieve it. You can make success happen with internet marketing, but contrary to what many people believe, success does not come like magic overnight. You must to work your way to achieve it.

]]> Comment on eCommerce Checklist Are You Ready to Start Selling Online? by Dave http://metasolutions.co.nz/ecommerce-checklist-are-you-ready-to-start-selling-online/#comment-2 Dave Thu, 11 Feb 2010 20:31:16 +0000 http://blog.metasolutions.co.nz/?p=377#comment-2 Awesome blog guys, Educating the customers before they get to you, great idea and it really does show that you're experts in this field. Good to see your back on the blogging path Norm!! ready the follow on to this also, two good pieces that will very definately help your customers prep for their e commerce initiative :-) Awesome blog guys,

Educating the customers before they get to you, great idea and it really does show that you’re experts in this field. Good to see your back on the blogging path Norm!! ready the follow on to this also, two good pieces that will very definately help your customers prep for their e commerce initiative :-)

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